Digital Marketing Manager

Digital Marketing Manager

Salary: Excellent Salary + Fantastic Benefits

Location: Watford

Close Date: 31st July 2021

Published: 1st March 2021

Showcasing and promoting our beautiful property is the job of our Marketing team, making sure that we reach potential guests and clients through the campaigns we run on-line and off-line.

The team are looking for an experienced Digital Marketing Manager to join them on a full time basis to assist the Marketing Manager in developing the digital marketing strategy and associated campaigns.

You will have experience in managing website content and performance and be able to produce monthly and quarterly digital reports to track digital performance, as well as providing analysis and insight to key people within the business.

It’s a small department so we are looking for someone who has a proven track record in marketing a luxury product and who is an organised self-starter with excellent verbal/written communication skills.

It’s a fantastic time to join The Grove as we enter in to a summer of pop-up bars and cinemas and plan our campaigns for equally exciting projects happening later in the year.

Personal Specification 


  • 2-3 years’ experience in a similar digital / marketing role
  • Positive, self-starter attitude and desire to exceed expectations
  • Previous experience of successfully managing the digital marketing activities for an organization, ideally within the luxury sector
  • Strong analytical background and knowledge of statistical analysis methods, which should include web analytics experience
  • Relevant experience of both communicating and driving revenue through the web
  • Previous experience of managing digital / website agencies
  • Excellent understanding of digital technologies and trends and digital marketing techniques
  • Excellent understanding of social media
  • Excellent verbal/written communication skills
  • Experience of writing for all digital platforms
  • Experience of email best practice
  • Good relationship building, including senior management and external agencies
  • Proficient in Adobe applications including InDesign and Photoshop
  • Appreciation of luxury goods and 5 star hotels
  • Able to embrace, promote and drive change


  • Recognised digital marketing qualification or relevant industry experience
  • Good people management and development skills
  • Good appreciation of brand and design
  • Frequent user of social media
  • Appreciation of luxury goods and 5 star hotels
  • Previous experience of luxury hospitality and or travel
Digital Marketing Manager

Job Details

  • Salary: £35k - £45k
  • Location: Watford
  • Category: Hotels & Accommodation
  • Close Date: 31st July 2021
  • Published: 1st March 2021

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